Poetry

The Path to Growth: Targeting the Right Customers

Les Mckeown preaches that finding a profitable and sustainable market is the most critical task for any founder. The clearer we understand our target customers or clients, the more efficiently we can market our products and services to them in their preferred language, style, and method.  One person who got this right was not a …

The Path to Growth: Targeting the Right Customers Read More »

Nine-Eleven

Twenty-one years ago on this date, in 2001, 19 al-Qaeda terrorists hijacked four commercial airplanes. Two of the planes crashed into the twin towers of New York’s World Trade Center; a third crashed into the Pentagon. On the fourth, which was bound for Washington, D.C., passengers attempted to take control of the plane, and it …

Nine-Eleven Read More »