By now, most business owners know that 11/26 is Small Business Saturday. So what steps are you taking to ensure a fun and productive day for you and your customers?
- What special discounts or packages are you offering to your customers?
- Have you increased and varied your marketing to ensure customer engagement?
- Does the store vibe (brick/mortar/online) feel festive and engaging?
- How will you collect new customer information?
- Is there a follow-up system in place?
You can ensure an outstanding Small Business Saturday with little effort and creativity. “Let’s do this.”