This post was written by my friend, Melissa Forziat and I thought it was a powerful message for many small business owners. Rick Let’s face it – when you have a small business, you might be your own marketing department. Plus the legal team. Plus the bookkeeper. Plus customer service. Plus human resources. There are …
Is It Worth It to Post Infrequently on Social Media? Read More »
We dream of pursuing our passions, writing a novel, painting a masterpiece, or starting a business. Yet, when faced with the daily grind of work, family, and other commitments, it’s easy to believe we don’t have the time to pursue our creative endeavors. But what if I told you that time is not the enemy? …
A mission and vision statement is not just a catchy slogan or a marketing tool. It is a powerful way to communicate your small business’s purpose, goals, and values to your customers, employees, and stakeholders. A well-crafted mission and vision statement can help you: Define your niche and competitive advantage. A mission and vision statement …
Why Your Small Business Needs a Mission and Vision Statement (and How to Write One) Read More »
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