Quotes

Stop Watering Dead Plants: Recognizing When It’s Time to Let Go

“You can’t water dead flowers back to life.” As business owners, we’re driven by optimism. We see potential in every idea, client, and strategy. But sometimes, that optimism can become a trap. We find ourselves pouring time, money, and energy into things that aren’t delivering results—hoping they’ll turn around. But the truth is, you can’t …

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Holiday Edition: Shopper’s Attitudes Toward Price Increases

“Getting results isn’t just about staying informed—it’s about taking that information and turning it into decisive action. The following research from Stacked Marketer offers valuable insights, but the key is to determine how it applies to your business and then commit to acting on it. By doing so, you’re not just staying ahead but positioning yourself …

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3 Myths About Learning That Are Holding You Back

Standing still isn’t just risky—it’s a recipe for getting left behind. The most successful business owners understand that what got them here won’t get them there. They must continually evolve, adapt, and, most importantly, learn to stay ahead. Continuous learning isn’t just a buzzword; it’s the secret sauce that transforms challenges into opportunities and good …

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7 Tips For Escaping The Planning Trap: Turning Your Plans Into Action

Introduction “Perfection is the enemy of progress.” – Winston Churchill As a business consultant, I’ve seen firsthand how the fear of starting can cripple progress. One of my clients, Sarah, had a brilliant podcast idea. She spent months planning, tweaking, and revising but never hit the record button. Sarah’s story is not unique; many entrepreneurs …

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What is Marketing Myopia and How to Avoid it

Marketing myopia was coined by Harvard Business School professor Theodore Levitt in 1960. It refers to the tendency of businesses to focus too narrowly on their products or services rather than on the needs of their customers. This can lead to businesses becoming complacent and failing to adapt to changing market conditions. One famous example …

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The Critical Role of Managers in Employee Mental Health

A recent study by The Workforce Institute of UKG revealed that 69% of individuals attribute their managers as having the most significant impact on their mental health, comparable to their partner’s effect. This impact was reported to be greater than the influence of doctors (51%) or therapists (41%). These findings emphasize the significant role that …

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Unlock Your Potential with Books: The Importance of Reading in Personal and Professional Growth

​In her beautiful book about the Los Angeles Public Library fire, Susan Orlean captures the magic of what libraries can offer. She describes walking through the empty library in Downtown L.A., not a soul in sight, and feeling connected to all the different voices represented on the millions of pages surrounding her. “A library is …

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The Path to Growth: Targeting the Right Customers

Les Mckeown preaches that finding a profitable and sustainable market is the most critical task for any founder. The clearer we understand our target customers or clients, the more efficiently we can market our products and services to them in their preferred language, style, and method.  One person who got this right was not a …

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