“We cannot evaluate the trajectory of our businesses separate from civilization and without a clear appreciation for an enlarged definition of humanity. Just as we cannot separate technology from the new world order or 21st-century business, a business cannot single-handedly be oriented toward profit-making if we want to survive history. Business is not and can …
The Business Academy classes are held via Zoom and Facebook Live on the second Tuesday of the month. I hope you enjoy lesson 2.
The “Product Mix” framework shows 5 product categories that might be part of the company’s product portfolio.
Success isn’t a matter of chance but rather a matter of choice. This concept encapsulates why it’s crucial to have a clear strategic direction and strategic plan. Business and organizational success isn’t going to happen by accident. You must look into the future and create a plan for wherever you’re trying to go. If you …
For as long as I can remember, I’ve always wanted to help others. This desire has been a thread that motivated my choices and decisions. The passion for serving others was initially evident in my first career as a pastor and helping people discover their spirituality, which I believe is the primary need of humanity. …
I recently spoke with Beth Gantz, the lead advisor for the Small Business Development Center in Lorain County about the art of adding processes to a business.
“It takes a village” is an African proverb gleaned from the belief that children grow up healthier and happier when they’ve had the opportunity to interact with an entire community. This principle can be applied to every area of life, including the world of business. The bottom line is our business can be more successful …
10 Types of Business Partnerships for Increased Business Success Read More »
Potential clients are often skeptical of you, your company, and your product or service. As a result, most are seeking the answers to four anchor questions. The more prepared you and your sales team are at answering these questions, the better your chances of closing the deal.
With rising costs and a nervous customer base, many business owners are considering ways to increase profits. Today I will share a simple framework that identifies eight ways your business should consider when thinking about increasing the bottom line. Use this tool with your leaders and managers to think through each of the areas.
Having the proper products and product mix for the customers you serve is vital to the success of your business. In this video, “Product Mix”, I share a framework designed to help you think through your product and service offerings.
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